ha opay

Sony Ericsson ko abin da rana mai zuwa ta tanadar mana

A ranar Alhamis, mun rubuta cewa za mu buga bayanai kan sabbin layin wayoyi daga Sony Ericsson ranar Litinin (watau yau) kuma a cikin layi daya da wannan mun fitar da sake dubawa na farko na Sony Ericsson T310. Hankalin masu karatu ya sha bamban, akwai maganganu masu tantama cewa karya ce, wasu albarkatun sun yi amfani da hotunan mu, da himma da yanke (rufe kan) tambarin kuma ba sa kowane hanyar haɗi. Amma waɗannan lokuta ne masu ban dariya a cikin aikinmu, yanzu game da bakin ciki.

A bisa buƙatar Sony Ericsson, muna cire bitar T310 daga rukunin yanar gizon mu, zai sake bayyana gabanin gabatar da na'urar a hukumance. Ta hanyar roƙon tabbatacce, ba za mu buga yau bita T610 ba, kazalika da sunayen lambobi da cikakkun bayanai dalla-dalla ga sauran samfuran, amma mafi mahimmanci, hotuna. Na fahimci takaicin ku, amma a namu bangaren, mun ba da maganarmu ba ma son karya ta. Zaɓin sasantawa a gare mu shine sarrafa bayanai ta yadda duk abin da muka faɗa zai kasance a buɗe a buɗe. Duk da haka, wannan zai isa ya sami ra'ayi na sababbin wayoyi, dandamalin su, adadin nau'ikan da kuma aikin su. Wasu bayanai sun hadu kuma sun hadu nan da can, kawai muka hada su kuma muka sami cikakken hoto. Gabaɗaya, an sake bitar abubuwan da kuke karantawa fiye da sau 15, a tsawon ƙarshen mako an sake sabunta shi sosai daga shafuka 9 zuwa uku. Duk da haka, waɗanda ke da bayanai game da yanayin kasuwa da halin da ake ciki za su iya samar da cikakkiyar ra'ayi game da sabon kewayon samfurin Sony Ericsson.

Sony Ericsson a ƙarshen 2002 ya kafa layin samfurin sa kuma tare da sabunta kuzari ya fara haɓaka kasuwa, musamman, samun gurɓataccen matsayi. Tunda hadewar yankin na Sony da Ericsson, kasuwa raba ga alamomin mutum da kuma kamfanin da aka hada ya fadi. Wasu daga cikin matsalolin suna da alaƙa da tsarin haɗakarwa da kansa, yana da ma'ana cewa dabaru na kasuwanci daban-daban, matsalolin daidaikun mutane da aka gada daga kamfanonin iyaye, ba su ba da damar samun cikakkiyar damar fasaha ba. Wayoyi daga Sony Ericsson (tsohon Ericsson) koyaushe sun kasance masu sabbin abubuwa kuma kafin lokacinsu. Misali mai sauƙi, samfurin Sony Ericsson T68i, wanda aka saki kimanin shekara guda da ta wuce, kayan aiki iri ɗaya ne da wayar T68, wacce ta bayyana tun da farko. Tare da tazara mai girma, irin wannan wayar ta Siemens ta bayyana, wannan shine ƙirar Siemens S55. Gaskiya mai ban sha'awa ita ce, a cikin duka biyun, an yi amfani da hanyoyin fasaha iri ɗaya, kuma daidaitattun daidaitattun na'urori iri ɗaya ne, wanda ake kira ɗaya zuwa ɗaya. Siemens daidai ya yi imanin cewa S55 zai yi nasara a kasuwa, yana da kowane dalili na wannan. Matsayi mai mahimmanci ga mai amfani na ƙarshe ya fara wasa ba aikin na'urorin ba, amma bayyanar su da alama. Tare da matsakaicin aiki har zuwa yau, Siemens S55 yana jan hankali tare da ƙirar sabon abu. Wato wani yanayi na kunno kai a duniya inda ake kara mai da hankali ba kawai kan dandalin wayar salula ba, har ma da kamanninsa.

Menene ya kamata kamfani ya yi a cikin irin wannan yanayin, wanda ya riga ya sami layin samfurin tare da mafi girman yiwuwar fasahar fasaha? Ba zai yiwu a gabatar da samfurin da zai zama juyin juya hali dangane da fasahohin da ke cikinsa ba, tun da an san duk fasaha kuma, zuwa mataki ɗaya ko wani, sun riga sun kasance a kasuwa. Hanyar fita daga wannan yanayin shine amfani da dandamali iri ɗaya, ƙananan canje-canje a cikin software, da kuma sake fasalin bayyanar. Wannan ita ce hanyar mafi ƙarancin farashi, kusan duk masana'antun sun riga sun ɗauka, kuma Sony Ericsson ba banda. Kamfanin ya gabatar da samfurin T310, wanda shine analog na T300 a cikin wani kunshin daban. Sony Ericsson ya tsawaita tsawon rayuwar wayar tare da yin da'awar sabon salon ƙirar wayoyinsu. Don haka, an nuna hanyar farko, wannan shine sake fasalin, zai shafi wayoyin ƙananan yara da na tsakiya. A cikin 2003, bisa ga bayanin farko, za a sami irin waɗannan na'urori kusan biyar a ƙarƙashin alamar Sony Ericsson. Na farkon su shine T310.

Aikin ci gaban wayoyin hannu na shekara mai zuwa sananne ne, waɗannan kyamarori ne na dijital da aka gina a cikin wayar kuma, sakamakon haka, MMS. Sony Ericsson ya riga ya sami tallafin MMS a cikin wayoyinsa, amma har ya zuwa yanzu bai yi amfani da ginanniyar kyamarori na dijital ba a cikin manyan samfuran (ba wayoyi ba). Yana da ma'ana don ɗauka cewa kamfanin zai gabatar da samfurori a cikin wannan sashin. Musamman samfurin T610 mai tsayi yana da ginanniyar kyamara a baya. Wannan sabon samfuri ne na asali, saboda yana da babban allon launi (mafi girma dangane da ƙuduri tsakanin samfuran yanzu, amma ba clamshells ba). Ba a manta da zane ba, gaban gaban na'urar an yi shi da aluminum gami, an samu nasarar haɗa abubuwa daban-daban a cikin wannan na'urar. Maganin da aka yi amfani da shi don LED ɗin sabis yana da ban sha'awa, an rubuta shi a cikin joystick, yana kallon ba kawai kyakkyawa ba, amma har ma gaba. Fa'idodin sun haɗa da tsawaita lokacin aiki, ingantaccen ringin polyphonic, ƙarar sa, kasancewar ƙarin ayyuka da yawa waɗanda ba kwatankwacin wayoyin kamfanin ba, musamman Java kuma, don haka, faɗaɗa ƙwaƙwalwar ajiya. A baya can, wannan samfurin ya bayyana a cikin forums daban-daban, kamar T69, irin wannan index, mafi m, ba ya wanzu. Yana da sha'awar cewa an gina tutar sabon layin akan dandamali ɗaya daga T68, an ɗan gyara shi, amma, duk da haka, iri ɗaya ne.

Ya kamata a nemi bayanin sabbin manufofin a cikin sunaye a cikin talla, yana da sauƙin haɓaka daidaitattun layin na'urori, ana adana ɓarna, waɗannan sune T, R-series. A bayyane yake, lamba ta farko a cikin sunan samfurin tana nuna sashin kasuwanta, lambobi na biyu da na uku suna nuna ainihin lambar ƙirar a cikin jerin, da kuma kasuwar wacce ake son wayar. A wannan shekara, samfuran A-jerin zai bayyana a kasuwannin Turai, sabanin rarrabuwa na Ericsson, inda na'urorin kasafin kuɗi marasa tsada suka kasance na wannan ajin, a nan A-class na tsaye ne don wayoyin zamani. Sony Ericsson zai yi ƙoƙarin faɗaɗa kasuwar sa tare da samfuran da ba su dace ba, musamman, clamshells. Za a iya gabatar da irin wannan na'urar ta farko a Cebit, an riga an san cewa ita ce mafi haɓakar fasaha, kuma tana da na'urorin kyamarori guda biyu. Sabbin abubuwa a cikin ƙira da fasaha, wannan ita ce hanyar da kamfanin ya zaɓa. Ba ni da cikakkiyar masaniyar adadin lambar da na'urar A-aji za ta samu, A100 zai zama ma'ana. Amma a nan akwai karo tare da samfurori daga Samsung, don haka watakila sunan ajin za a zabi daban-daban. A gefe guda, Samsung yanzu yana yin watsi da matsayinsa, alamun na'urorin za su kasance mabanbanta. Ba za mu ɗauki alhakin yanke hukunci kan bambance-bambancen sunayen da kamfanin zai zaɓa ba, muna buƙatar jira sanarwar dabarun hukuma.

Don rage farashin samarwa da haɓaka kewayon samfuri, Sony Ericsson zai samar da samfuran bisa dandamali ɗaya. Wannan yayi kama da ma'ana sosai kuma yana rage farashi sosai. A shekara ta 2003, game da sababbin samfurori 7 za a gabatar da su, kuma idan muka yi la'akari da sanarwar a watan Disamba, adadin su na iya zama kusan 12. Mun riga mun saba da nau'i biyu, waɗannan T310, T610. Nau'i na uku da na huɗu za su kasance clamshells, za a ci gaba da siyarwa a ƙarshen 2nd ko farkon kwata na 3.

Ga waɗanda suka yi shakkar zaɓar wayar hannu kuma suna jiran sabon ƙira daga Sony Ericsson, kar a yana da ma'ana don ƙin siyan P800, wannan na'urar za ta kasance mai dacewa cikin shekara. Mai yiyuwa ne kamfanin zai nuna wata wayar salula ta Symbian a cikin watan Maris, amma ta fuskar kasuwanci, hakan ba shi da riba, tun da aka ayyana kaddamar da samfurin a matsayin kashi na uku na shekarar 2003. Yin la'akari da jinkirin ƙaddamar da P800 saboda gaskiyar cewa an yi amfani da sabon dandamali, yana da mahimmanci a ɗauka cewa za a sami jinkiri a wannan yanayin kuma. Kwatanta sabon sigar wayar (ba ta da lamba tukuna, sunan ci gaban kawai), tare da samfuran gasa daga Motorola (Paragon II), Nokia (ci gaba da layin 7), Sendo da sauransu, zamu iya cewa cewa kamfanin zai kasance jagoran fasaha, mai kirkiro. Babban fa'idar sabon ƙira da sabon dandamali gaba ɗaya shine cewa duk ayyukan P800 zasu dace da matsakaicin matsakaici, girman suna kama da kowace wayar zamani. Abin takaici, a halin yanzu ba zai yiwu a san samfuran wannan na'urar ba, amma ana tsammanin aikin da ergonomics zai yi girma sosai.

A farkon rabin shekara, nau'ikan kasafin kuɗi guda biyu za su bayyana, ɗayan zai zo ban da T100 kuma zai ɗan fi kyau ta fuskar aiki. A ƙarshe, T100 zai daina taka rawa kawai a ƙarshen shekara, lokacin da zai bar mataki. Idan komai ya tafi kamar yadda aka zata, to, samfurin T100 zai iya zama ɗaya daga cikin mafi shahara a sashinsa.

A cikin kewayon samfurin kamfani, rabon samfuran ODM zai ragu sannu a hankali, a cikin sabon kewayon ana iya samun ɗaya ko biyu kawai daga cikinsu.

Abin takaici, shirye-shiryen irin su Nokia, Siemens, Panasonic, NEC a kasuwannin tashoshi na Turai ba a bayyana ba tukuna. Ana iya ɗauka cewa dangane da ma'auni sabon layin na 2003 zai yi gogayya da samfuran Siemens, kuma a wasu sassan za su haɗu kai tsaye (wayoyin X daga Siemens). A cikin ɓangaren clamshell, gasa za ta ƙaru sosai, tayin mafi arha daga 'yan wasa na biyu za su bayyana. Musamman, daga ƙarshen kwata na biyu, ɗayan waɗannan 'yan wasan za su gabatar da samfurin tare da ƙira mai ban sha'awa da farashi mai araha (kimanin Yuro 120-130). Baya ga Sony Ericsson, wasu kamfanoni, irin su Nokia, da alama za su so su nuna ƙarfinsu a ɓangaren clamshell. Masana'antun Japan za su kai hari kan kasuwar Turai daga ɗayan ƙarshen, samfuran su za su mamaye takamaiman ayyuka, kamar i-mode.

Za ku iya ƙoƙarin yin nazarin lamarin na dogon lokaci, amma abu ɗaya ya bayyana a fili, kasuwa yana girma, kuma a lokaci guda, burin 'yan wasa yana karuwa. SonyEricsson yana da kowane zarafi don dawo da ɓataccen ƙasa. Bisa ga hasashen mu, shekara ta kamfanin za ta yi nasara sosai, shekarar farko ta girma kuma, watakila, riba mai tsanani. Idan kamfani zai iya magance matsalolin lokacin da za a fitar da sababbin samfura a kasuwa, kiyaye iyaka, to alamar SonyEricsson zai zama sananne sosai.

Sony Ericsson ko abin da rana mai zuwa ta tanadar mana

A ranar Alhamis, mun rubuta cewa za mu buga bayanai kan sabbin layin wayoyi daga Sony Ericsson ranar Litinin (watau yau) kuma a cikin layi daya da wannan mun fitar da sake dubawa na farko na Sony Ericsson T310. Hankalin masu karatu ya sha bamban, akwai maganganu masu tantama cewa karya ce, wasu albarkatun sun yi amfani da hotunan mu, da himma da yanke (rufe kan) tambarin kuma ba sa kowane hanyar haɗi. Amma waɗannan lokuta ne masu ban dariya a cikin aikinmu, yanzu game da bakin ciki.

A bisa buƙatar Sony Ericsson, muna cire bitar T310 daga rukunin yanar gizon mu, zai sake bayyana gabanin gabatar da na'urar a hukumance. Ta hanyar roƙon tabbatacce, ba za mu buga yau bita T610 ba, kazalika da sunayen lambobi da cikakkun bayanai dalla-dalla ga sauran samfuran, amma mafi mahimmanci, hotuna. Na fahimci takaicin ku, amma a namu bangaren, mun ba da maganarmu ba ma son karya ta. Zaɓin sasantawa a gare mu shine sarrafa bayanai ta yadda duk abin da muka faɗa zai kasance a buɗe a buɗe. Duk da haka, wannan zai isa ya sami ra'ayi na sababbin wayoyi, dandamalin su, adadin nau'ikan da kuma aikin su. Wasu bayanai sun hadu kuma sun hadu nan da can, kawai muka hada su kuma muka sami cikakken hoto. Gabaɗaya, an sake bitar abubuwan da kuke karantawa fiye da sau 15, a tsawon ƙarshen mako an sake sabunta shi sosai daga shafuka 9 zuwa uku. Duk da haka, waɗanda ke da bayanai game da yanayin kasuwa da halin da ake ciki za su iya samar da cikakkiyar ra'ayi game da sabon kewayon samfurin Sony Ericsson.

Sony Ericsson a ƙarshen 2002 ya kafa layin samfurin sa kuma tare da sabunta kuzari ya fara haɓaka kasuwa, musamman, samun gurɓataccen matsayi. Tunda hadewar yankin na Sony da Ericsson, kasuwa raba ga alamomin mutum da kuma kamfanin da aka hada ya fadi. Wasu daga cikin matsalolin suna da alaƙa da tsarin haɗakarwa da kansa, yana da ma'ana cewa dabaru na kasuwanci daban-daban, matsalolin daidaikun mutane da aka gada daga kamfanonin iyaye, ba su ba da damar samun cikakkiyar damar fasaha ba. Wayoyi daga Sony Ericsson (tsohon Ericsson) koyaushe sun kasance masu sabbin abubuwa kuma kafin lokacinsu. Misali mai sauƙi, samfurin Sony Ericsson T68i, wanda aka saki kimanin shekara guda da ta wuce, kayan aiki iri ɗaya ne da wayar T68, wacce ta bayyana tun da farko. Tare da tazara mai girma, irin wannan wayar ta Siemens ta bayyana, wannan shine ƙirar Siemens S55. Gaskiya mai ban sha'awa ita ce, a cikin duka biyun, an yi amfani da hanyoyin fasaha iri ɗaya, kuma daidaitattun daidaitattun na'urori iri ɗaya ne, wanda ake kira ɗaya zuwa ɗaya. Siemens daidai ya yi imanin cewa S55 zai yi nasara a kasuwa, yana da kowane dalili na wannan. Matsayi mai mahimmanci ga mai amfani na ƙarshe ya fara wasa ba aikin na'urorin ba, amma bayyanar su da alama. Tare da matsakaicin aiki har zuwa yau, Siemens S55 yana jan hankali tare da ƙirar sabon abu. Wato wani yanayi na kunno kai a duniya inda ake kara mai da hankali ba kawai kan dandalin wayar salula ba, har ma da kamanninsa.

Menene ya kamata kamfani ya yi a cikin irin wannan yanayin, wanda ya riga ya sami layin samfurin tare da mafi girman yiwuwar fasahar fasaha? Ba zai yiwu a gabatar da samfurin da zai zama juyin juya hali dangane da fasahohin da ke cikinsa ba, tun da an san duk fasaha kuma, zuwa mataki ɗaya ko wani, sun riga sun kasance a kasuwa. Hanyar fita daga wannan yanayin shine amfani da dandamali iri ɗaya, ƙananan canje-canje a cikin software, da kuma sake fasalin bayyanar. Wannan ita ce hanyar mafi ƙarancin farashi, kusan duk masana'antun sun riga sun ɗauka, kuma Sony Ericsson ba banda. Kamfanin ya gabatar da samfurin T310, wanda shine analog na T300 a cikin wani kunshin daban. Sony Ericsson ya tsawaita tsawon rayuwar wayar tare da yin da'awar sabon salon ƙirar wayoyinsu. Don haka, an nuna hanyar farko, wannan shine sake fasalin, zai shafi wayoyin ƙananan yara da na tsakiya. A cikin 2003, bisa ga bayanin farko, za a sami irin waɗannan na'urori kusan biyar a ƙarƙashin alamar Sony Ericsson. Na farkon su shine T310.

Aikin ci gaban wayoyin hannu na shekara mai zuwa sananne ne, waɗannan kyamarori ne na dijital da aka gina a cikin wayar kuma, sakamakon haka, MMS. Sony Ericsson ya riga ya sami tallafin MMS a cikin wayoyinsa, amma har yanzu bai yi amfani da ginanniyar kyamarori na dijital ba a cikin samfuran al'ada (ba wayoyi ba). Yana da ma'ana don ɗauka cewa kamfanin zai gabatar da samfurori a cikin wannan sashin. Musamman samfurin T610 mai tsayi yana da ginanniyar kyamara a baya. Wannan sabon samfuri ne na asali, saboda yana da babban allon launi (mafi girma dangane da ƙuduri tsakanin samfuran yanzu, amma ba clamshells ba). Ba a manta da zane ba, gaban gaban na'urar an yi shi da aluminum gami, an samu nasarar haɗa abubuwa daban-daban a cikin wannan na'urar. Maganin da aka yi amfani da shi don LED ɗin sabis yana da ban sha'awa, an rubuta shi a cikin joystick, yana kallon ba kawai kyakkyawa ba, amma har ma gaba. Fa'idodin sun haɗa da tsawaita lokacin aiki, ingantaccen ringin polyphonic, ƙarar sa, kasancewar ƙarin ayyuka da yawa waɗanda ba kwatankwacin wayoyin kamfanin ba, musamman Java kuma, don haka, faɗaɗa ƙwaƙwalwar ajiya. A baya can, wannan samfurin ya bayyana a cikin forums daban-daban, kamar T69, irin wannan index, mafi m, ba ya wanzu. Yana da sha'awar cewa an gina tutar sabon layin akan dandamali ɗaya daga T68, an ɗan gyara shi, amma, duk da haka, iri ɗaya ne.

Ya kamata a nemi bayanin sabbin manufofin a cikin sunaye a cikin talla, yana da sauƙin haɓaka daidaitattun layin na'urori, ana adana ɓarna, waɗannan sune T, R-series. A bayyane yake, lamba ta farko a cikin sunan samfurin tana nuna sashin kasuwanta, lambobi na biyu da na uku suna nuna ainihin lambar ƙirar a cikin jerin, da kuma kasuwar wacce ake son wayar. A wannan shekara, samfuran A-jerin zai bayyana a kasuwannin Turai, sabanin rarrabuwa na Ericsson, inda na'urorin kasafin kuɗi marasa tsada suka kasance na wannan ajin, a nan A-class na tsaye ne don wayoyin zamani. Sony Ericsson zai yi ƙoƙarin faɗaɗa kasuwar sa tare da samfuran da ba su dace ba, musamman, clamshells. Za a iya gabatar da irin wannan na'urar ta farko a Cebit, an riga an san cewa ita ce mafi haɓakar fasaha, kuma tana da na'urorin kyamarori guda biyu. Sabbin abubuwa a cikin ƙira da fasaha, wannan ita ce hanyar da kamfanin ya zaɓa. Ba ni da cikakkiyar masaniyar adadin lambar da na'urar A-aji za ta samu, A100 zai zama ma'ana. Amma a nan akwai karo tare da samfurori daga Samsung, don haka watakila sunan ajin za a zabi daban-daban. A gefe guda, Samsung yanzu yana yin watsi da matsayinsa, alamun na'urorin za su kasance mabanbanta. Ba za mu ɗauki alhakin yanke hukunci kan bambance-bambancen sunayen da kamfanin zai zaɓa ba, muna buƙatar jira sanarwar dabarun hukuma.

Don rage farashin samarwa da haɓaka kewayon samfuri, Sony Ericsson zai samar da samfuran bisa dandamali ɗaya. Wannan yayi kama da ma'ana sosai kuma yana rage farashi sosai. A shekara ta 2003, game da sababbin samfurori 7 za a gabatar da su, kuma idan muka yi la'akari da sanarwar a watan Disamba, adadin su na iya zama kusan 12. Mun riga mun saba da nau'i biyu, waɗannan T310, T610. Nau'i na uku da na huɗu za su kasance clamshells, za a ci gaba da siyarwa a ƙarshen 2nd ko farkon kwata na 3.

Ga waɗanda suka yi shakkar zaɓar wayar hannu kuma suna jiran sabon ƙira daga Sony Ericsson, kar a yana da ma'ana don ƙin siyan P800, wannan na'urar za ta kasance mai dacewa cikin shekara. Mai yiyuwa ne kamfanin zai nuna wata wayar salula ta Symbian a cikin watan Maris, amma ta fuskar kasuwanci, hakan ba shi da riba, tun da aka ayyana kaddamar da samfurin a matsayin kashi na uku na shekarar 2003. Yin la'akari da jinkirin ƙaddamar da P800 saboda gaskiyar cewa an yi amfani da sabon dandamali, yana da mahimmanci a ɗauka cewa za a sami jinkiri a wannan yanayin kuma. Kwatanta sabon sigar wayar (ba ta da lamba tukuna, sunan ci gaban kawai), tare da samfuran gasa daga Motorola (Paragon II), Nokia (ci gaba da layin 7), Sendo da sauransu, zamu iya cewa cewa kamfanin zai kasance jagoran fasaha, mai kirkiro. Babban fa'idar sabon ƙira da sabon dandamali gaba ɗaya shine cewa duk ayyukan P800 zasu dace da matsakaicin matsakaici, girman suna kama da kowace wayar zamani. Abin takaici, a halin yanzu ba zai yiwu a san samfuran wannan na'urar ba, amma ana tsammanin aikin da ergonomics zai yi girma sosai.

A farkon rabin shekara, nau'ikan kasafin kuɗi guda biyu za su bayyana, ɗayan zai zo ban da T100 kuma zai ɗan fi kyau ta fuskar aiki. A ƙarshe, T100 zai daina taka rawa kawai a ƙarshen shekara, lokacin da zai bar mataki. Idan komai ya tafi kamar yadda aka zata, to, samfurin T100 zai iya zama ɗaya daga cikin mafi shahara a sashinsa.

A cikin kewayon samfurin kamfani, rabon samfuran ODM zai ragu sannu a hankali, a cikin sabon kewayon ana iya samun ɗaya ko biyu kawai daga cikinsu.

Abin takaici, shirye-shiryen irin su Nokia, Siemens, Panasonic, NEC a kasuwannin tashoshi na Turai ba a bayyana ba tukuna. Ana iya ɗauka cewa dangane da ma'auni sabon layin na 2003 zai yi gogayya da samfuran Siemens, kuma a wasu sassan za su haɗu kai tsaye (wayoyin X daga Siemens). A cikin ɓangaren clamshell, gasa za ta ƙaru sosai, tayin mafi arha daga 'yan wasa na biyu za su bayyana. Musamman, daga ƙarshen kwata na biyu, ɗayan waɗannan 'yan wasan za su gabatar da samfurin tare da ƙira mai ban sha'awa da farashi mai araha (kimanin Yuro 120-130). Baya ga Sony Ericsson, wasu kamfanoni, irin su Nokia, da alama za su so su nuna ƙarfinsu a ɓangaren clamshell. Masana'antun Japan za su kai hari kan kasuwar Turai daga ɗayan ƙarshen, samfuran su za su mamaye takamaiman ayyuka, kamar i-mode.

Za ku iya ƙoƙarin yin nazarin lamarin na dogon lokaci, amma abu ɗaya ya bayyana a fili, kasuwa yana girma, kuma a lokaci guda, burin 'yan wasa yana karuwa. SonyEricsson yana da kowane zarafi don dawo da ɓataccen ƙasa. Bisa ga hasashen mu, shekara ta kamfanin za ta yi nasara sosai, shekarar farko ta girma kuma, watakila, riba mai tsanani. Idan kamfani zai iya magance matsalolin lokacin da za a fitar da sababbin samfura a kasuwa, kiyaye iyaka, to alamar SonyEricsson zai zama sananne sosai.

Sony Ericsson ko abin da rana mai zuwa ta tanadar mana

A ranar Alhamis, mun rubuta cewa za mu buga bayanai kan sabbin layin wayoyi daga Sony Ericsson ranar Litinin (watau yau) kuma a cikin layi daya da wannan mun fitar da sake dubawa na farko na Sony Ericsson T310. Hankalin masu karatu ya sha bamban, akwai maganganu masu tantama cewa karya ce, wasu albarkatun sun yi amfani da hotunan mu, da himma da yanke (rufe kan) tambarin kuma ba sa kowane hanyar haɗi. Amma waɗannan lokuta ne masu ban dariya a cikin aikinmu, yanzu game da bakin ciki.

A bisa buƙatar Sony Ericsson, muna cire bitar T310 daga rukunin yanar gizon mu, zai sake bayyana gabanin gabatar da na'urar a hukumance. Ta hanyar roƙon tabbatacce, ba za mu buga yau bita T610 ba, kazalika da sunayen lambobi da cikakkun bayanai dalla-dalla ga sauran samfuran, amma mafi mahimmanci, hotuna. Na fahimci takaicin ku, amma a namu bangaren, mun ba da maganarmu ba ma son karya ta. Zaɓin sasantawa a gare mu shine sarrafa bayanai ta yadda duk abin da muka faɗa zai kasance a buɗe a buɗe. Duk da haka, wannan zai isa ya sami ra'ayi na sababbin wayoyi, dandamalin su, adadin nau'ikan da kuma aikin su. Wasu bayanai sun hadu kuma sun hadu nan da can, kawai muka hada su kuma muka sami cikakken hoto. Gabaɗaya, an sake bitar abubuwan da kuke karantawa fiye da sau 15, a tsawon ƙarshen mako an sake sabunta shi sosai daga shafuka 9 zuwa uku. Duk da haka, waɗanda ke da bayanai game da yanayin kasuwa da halin da ake ciki za su iya samar da cikakkiyar ra'ayi game da sabon kewayon samfurin Sony Ericsson.

Sony Ericsson a ƙarshen 2002 ya kafa layin samfurin sa kuma tare da sabunta kuzari ya fara haɓaka kasuwa, musamman, samun gurɓataccen matsayi. Tunda hadewar yankin na Sony da Ericsson, kasuwa raba ga alamomin mutum da kuma kamfanin da aka hada ya fadi. Wasu daga cikin matsalolin suna da alaƙa da tsarin haɗakarwa da kansa, yana da ma'ana cewa dabaru na kasuwanci daban-daban, matsalolin daidaikun mutane da aka gada daga kamfanonin iyaye, ba su ba da damar samun cikakkiyar damar fasaha ba. Wayoyi daga Sony Ericsson (tsohon Ericsson) koyaushe sun kasance masu sabbin abubuwa kuma kafin lokacinsu. Misali mai sauƙi, samfurin Sony Ericsson T68i, wanda aka saki kimanin shekara guda da ta wuce, kayan aiki iri ɗaya ne da wayar T68, wacce ta bayyana tun da farko. Tare da tazara mai girma, irin wannan wayar ta Siemens ta bayyana, wannan shine ƙirar Siemens S55. Gaskiya mai ban sha'awa ita ce, a cikin duka biyun, an yi amfani da hanyoyin fasaha iri ɗaya, kuma daidaitattun daidaitattun na'urori iri ɗaya ne, wanda ake kira ɗaya zuwa ɗaya. Siemens daidai ya yi imanin cewa S55 zai yi nasara a kasuwa, yana da kowane dalili na wannan. Matsayi mai mahimmanci ga mai amfani na ƙarshe ya fara wasa ba aikin na'urorin ba, amma bayyanar su da alama. Tare da matsakaicin aiki har zuwa yau, Siemens S55 yana jan hankali tare da ƙirar sabon abu. Wato wani yanayi na kunno kai a duniya inda ake kara mai da hankali ba kawai kan dandalin wayar salula ba, har ma da kamanninsa.

Menene ya kamata kamfani ya yi a cikin irin wannan yanayi, wanda ya riga ya samar da layin samfur tare da mafi girman yiwuwar fasahar fasaha? Ba zai yiwu a gabatar da samfurin da zai zama juyin juya hali dangane da fasahohin da ke cikinsa ba, tun da an san duk fasaha kuma, zuwa mataki ɗaya ko wani, sun riga sun kasance a kasuwa. Hanyar fita daga wannan yanayin shine amfani da dandamali iri ɗaya, ƙananan canje-canje a cikin software, da kuma sake fasalin bayyanar. Wannan ita ce hanyar mafi ƙarancin farashi, kusan duk masana'antun sun riga sun ɗauka, kuma Sony Ericsson ba banda. Kamfanin ya gabatar da samfurin T310, wanda shine analog na T300 a cikin wani kunshin daban. Sony Ericsson ya tsawaita tsawon rayuwar wayar tare da yin da'awar sabon salon ƙirar wayoyinsu. Don haka, an nuna hanyar farko, wannan shine sake fasalin, zai shafi wayoyin ƙananan yara da na tsakiya. A cikin 2003, bisa ga bayanin farko, za a sami irin waɗannan na'urori kusan biyar a ƙarƙashin alamar Sony Ericsson. Na farkon su shine T310.

Aikin ci gaban wayoyin hannu na shekara mai zuwa sananne ne, waɗannan kyamarori ne na dijital da aka gina a cikin wayar kuma, sakamakon haka, MMS. Sony Ericsson ya riga ya sami tallafin MMS a cikin wayoyinsa, amma har yanzu bai yi amfani da ginanniyar kyamarori na dijital ba a cikin samfuran al'ada (ba wayoyi ba). Yana da ma'ana don ɗauka cewa kamfanin zai gabatar da samfurori a cikin wannan sashin. Musamman samfurin T610 mai tsayi yana da ginanniyar kyamara a baya. Wannan sabon samfuri ne na asali, saboda yana da babban allon launi (mafi girma dangane da ƙuduri tsakanin samfuran yanzu, amma ba clamshells ba). Ba a manta da zane ba, gaban gaban na'urar an yi shi da aluminum gami, an samu nasarar haɗa abubuwa daban-daban a cikin wannan na'urar. Maganin da aka yi amfani da shi don LED ɗin sabis yana da ban sha'awa, an rubuta shi a cikin joystick, yana kallon ba kawai kyakkyawa ba, amma har ma gaba. Fa'idodin sun haɗa da tsawaita lokacin aiki, ingantaccen ringin polyphonic, ƙarar sa, kasancewar ƙarin ayyuka da yawa waɗanda ba kwatankwacin wayoyin kamfanin ba, musamman Java kuma, don haka, faɗaɗa ƙwaƙwalwar ajiya. A baya can, wannan samfurin ya bayyana a cikin forums daban-daban, kamar T69, irin wannan index, mafi m, ba ya wanzu. Yana da sha'awar cewa an gina tutar sabon layin akan dandamali ɗaya daga T68, an ɗan gyara shi, amma, duk da haka, iri ɗaya ne.

Ya kamata a nemi bayanin sabbin manufofin a cikin sunaye a cikin talla, yana da sauƙin haɓaka daidaitattun layin na'urori, ana adana ɓarna, waɗannan sune T, R-series. A bayyane yake, lamba ta farko a cikin sunan samfurin tana nuna sashin kasuwanta, lambobi na biyu da na uku suna nuna ainihin lambar ƙirar a cikin jerin, da kuma kasuwar wacce ake son wayar. A wannan shekara, samfuran A-jerin zai bayyana a kasuwannin Turai, sabanin rarrabuwa na Ericsson, inda na'urorin kasafin kuɗi marasa tsada suka kasance na wannan ajin, a nan A-class na tsaye ne don wayoyin zamani. Sony Ericsson zai yi ƙoƙarin faɗaɗa kasuwar sa tare da samfuran da ba su dace ba, musamman, clamshells. Za a iya gabatar da irin wannan na'urar ta farko a Cebit, an riga an san cewa ita ce mafi haɓakar fasaha, kuma tana da na'urorin kyamarori guda biyu. Sabbin abubuwa a cikin ƙira da fasaha, wannan ita ce hanyar da kamfanin ya zaɓa. Ba ni da cikakkiyar masaniyar adadin lambar da na'urar A-aji za ta samu, A100 zai zama ma'ana. Amma a nan akwai karo tare da samfurori daga Samsung, don haka watakila sunan ajin za a zabi daban-daban. A gefe guda, Samsung yanzu yana yin watsi da matsayinsa, alamun na'urorin za su kasance mabanbanta. Ba za mu ɗauki alhakin yanke hukunci kan bambance-bambancen sunayen da kamfanin zai zaɓa ba, muna buƙatar jira sanarwar dabarun hukuma.

Don rage farashin samarwa da haɓaka kewayon samfuri, Sony Ericsson zai samar da samfuran bisa dandamali ɗaya. Wannan yayi kama da ma'ana sosai kuma yana rage farashi sosai. A shekara ta 2003, game da sababbin samfurori 7 za a gabatar da su, kuma idan muka yi la'akari da sanarwar a watan Disamba, adadin su na iya zama kusan 12. Mun riga mun saba da nau'i biyu, waɗannan T310, T610. Nau'i na uku da na huɗu za su kasance clamshells, za a ci gaba da siyarwa a ƙarshen 2nd ko farkon kwata na 3.

Ga waɗanda suka yi shakkar zaɓar wayar hannu kuma suna jiran sabon ƙira daga Sony Ericsson, kar a yana da ma'ana don ƙin siyan P800, wannan na'urar za ta kasance mai dacewa cikin shekara. Mai yiyuwa ne kamfanin zai nuna wata wayar salula ta Symbian a cikin watan Maris, amma ta fuskar kasuwanci, hakan ba shi da riba, tun da aka ayyana kaddamar da samfurin a matsayin kashi na uku na shekarar 2003. Yin la'akari da jinkirin ƙaddamar da P800 saboda gaskiyar cewa an yi amfani da sabon dandamali, yana da mahimmanci a ɗauka cewa za a sami jinkiri a wannan yanayin kuma. Kwatanta sabon sigar wayar (ba ta da lamba tukuna, sunan ci gaban kawai), tare da samfuran gasa daga Motorola (Paragon II), Nokia (ci gaba da layin 7), Sendo da sauransu, zamu iya cewa cewa kamfanin zai kasance jagoran fasaha, mai kirkiro. Babban fa'idar sabon ƙira da sabon dandamali gaba ɗaya shine cewa duk ayyukan P800 zasu dace da matsakaicin matsakaici, girman suna kama da kowace wayar zamani. Abin takaici, a halin yanzu ba zai yiwu a san samfuran wannan na'urar ba, amma ana tsammanin aikin da ergonomics zai yi girma sosai.

A farkon rabin shekara, nau'ikan kasafin kuɗi guda biyu za su bayyana, ɗayan zai zo ban da T100 kuma zai ɗan fi kyau ta fuskar aiki. A ƙarshe, T100 zai daina taka rawa kawai a ƙarshen shekara, lokacin da zai bar mataki. Idan komai ya tafi kamar yadda aka zata, to, samfurin T100 zai iya zama ɗaya daga cikin mafi shahara a sashinsa.

A cikin kewayon samfurin kamfani, rabon samfuran ODM zai ragu sannu a hankali, a cikin sabon kewayon ana iya samun ɗaya ko biyu kawai daga cikinsu.

Abin takaici, shirye-shiryen irin su Nokia, Siemens, Panasonic, NEC a kasuwannin tashoshi na Turai ba a bayyana ba tukuna. Ana iya ɗauka cewa dangane da ma'auni sabon layin na 2003 zai yi gogayya da samfuran Siemens, kuma a wasu sassan za su haɗu kai tsaye (wayoyin X daga Siemens). A cikin ɓangaren clamshell, gasa za ta ƙaru sosai, tayin mafi arha daga 'yan wasa na biyu za su bayyana. Musamman, daga ƙarshen kwata na biyu, ɗayan waɗannan 'yan wasan za su gabatar da samfurin tare da ƙira mai ban sha'awa da farashi mai araha (kimanin Yuro 120-130). Baya ga Sony Ericsson, wasu kamfanoni, irin su Nokia, da alama za su so su nuna ƙarfinsu a ɓangaren clamshell. Masana'antun Japan za su kai hari kan kasuwar Turai daga ɗayan ƙarshen, samfuran su za su mamaye takamaiman ayyuka, kamar i-mode.

Za ku iya ƙoƙarin yin nazarin lamarin na dogon lokaci, amma abu ɗaya ya bayyana a fili, kasuwa yana girma, kuma a lokaci guda, burin 'yan wasa yana karuwa. SonyEricsson yana da kowane zarafi don dawo da ƙasan da ya ɓace. Bisa ga hasashen mu, shekara ta kamfanin za ta yi nasara sosai, shekarar farko ta girma kuma, watakila, riba mai tsanani. Idan kamfani zai iya magance matsalolin lokacin da za a fitar da sababbin samfura a kasuwa, kiyaye iyaka, to alamar SonyEricsson zai zama sananne sosai.

Sony Ericsson ko abin da rana mai zuwa ta tanadar mana

A ranar Alhamis, mun rubuta cewa za mu buga bayanai kan sabbin layin wayoyi daga Sony Ericsson ranar Litinin (watau yau) kuma a cikin layi daya da wannan mun fitar da sake dubawa na farko na Sony Ericsson T310. Hankalin masu karatu ya sha bamban, akwai maganganu masu tantama cewa karya ce, wasu albarkatun sun yi amfani da hotunan mu, da himma da yanke (rufe kan) tambarin kuma ba sa kowane hanyar haɗi. Amma waɗannan lokuta ne masu ban dariya a cikin aikinmu, yanzu game da bakin ciki.

A bisa buƙatar Sony Ericsson, muna cire bitar T310 daga rukunin yanar gizon mu, zai sake bayyana gabanin gabatar da na'urar a hukumance. Ta hanyar roƙon tabbatacce, ba za mu buga yau bita T610 ba, kazalika da sunayen lambobi da cikakkun bayanai dalla-dalla ga sauran samfuran, amma mafi mahimmanci, hotuna. Na fahimci takaicin ku, amma a namu bangaren, mun ba da maganarmu ba ma son karya ta. Zaɓin sasantawa a gare mu shine sarrafa bayanai ta yadda duk abin da muka faɗa zai kasance a buɗe a buɗe. Duk da haka, wannan zai isa ya sami ra'ayi na sababbin wayoyi, dandamalin su, adadin nau'ikan da kuma aikin su. Wasu bayanai sun hadu kuma sun hadu nan da can, kawai muka hada su kuma muka sami cikakken hoto. Gabaɗaya, an sake bitar abubuwan da kuke karantawa fiye da sau 15, a tsawon ƙarshen mako an sake sabunta shi sosai daga shafuka 9 zuwa uku. Duk da haka, waɗanda ke da bayanai game da yanayin kasuwa da halin da ake ciki za su iya samar da cikakkiyar ra'ayi game da sabon kewayon samfurin Sony Ericsson.

Sony Ericsson a ƙarshen 2002 ya kafa layin samfurin sa kuma tare da sabunta kuzari ya fara haɓaka kasuwa, musamman, samun gurɓataccen matsayi. Tunda hadewar yankin na Sony da Ericsson, kasuwa raba ga alamomin mutum da kuma kamfanin da aka hada ya fadi. Wasu daga cikin matsalolin suna da alaƙa da tsarin haɗakarwa da kansa, yana da ma'ana cewa dabaru na kasuwanci daban-daban, matsalolin daidaikun mutane da aka gada daga kamfanonin iyaye, ba su ba da damar samun cikakkiyar damar fasaha ba. Wayoyi daga Sony Ericsson (tsohon Ericsson) koyaushe sun kasance masu sabbin abubuwa kuma kafin lokacinsu. Misali mai sauƙi, samfurin Sony Ericsson T68i, wanda aka saki kimanin shekara guda da ta wuce, kayan aiki iri ɗaya ne da wayar T68, wacce ta bayyana tun da farko. Tare da tazara mai girma, irin wannan wayar ta Siemens ta bayyana, wannan shine ƙirar Siemens S55. Gaskiya mai ban sha'awa ita ce, a cikin duka biyun, an yi amfani da hanyoyin fasaha iri ɗaya, kuma daidaitattun daidaitattun na'urori iri ɗaya ne, wanda ake kira ɗaya zuwa ɗaya. Siemens daidai ya yi imanin cewa S55 zai yi nasara a kasuwa, yana da kowane dalili na wannan. Matsayi mai mahimmanci ga mai amfani na ƙarshe ya fara wasa ba aikin na'urorin ba, amma bayyanar su da alama. Tare da matsakaicin aiki har zuwa yau, Siemens S55 yana jan hankali tare da ƙirar sabon abu. Wato wani yanayi na kunno kai a duniya inda ake kara mai da hankali ba kawai kan dandalin wayar salula ba, har ma da kamanninsa.

Menene ya kamata kamfani ya yi a cikin irin wannan yanayin, wanda ya riga ya sami layin samfurin tare da mafi girman yiwuwar fasahar fasaha? Ba zai yiwu a gabatar da samfurin da zai zama juyin juya hali dangane da fasahohin da ke cikinsa ba, tun da an san duk fasaha kuma, zuwa mataki ɗaya ko wani, sun riga sun kasance a kasuwa. Hanyar fita daga wannan yanayin shine amfani da dandamali iri ɗaya, ƙananan canje-canje a cikin software, da kuma sake fasalin bayyanar. Wannan ita ce hanyar mafi ƙarancin farashi, kusan duk masana'antun sun riga sun ɗauka, kuma Sony Ericsson ba banda. Kamfanin ya gabatar da samfurin T310, wanda shine analog na T300 a cikin wani kunshin daban. Sony Ericsson ya tsawaita tsawon rayuwar wayar tare da yin da'awar sabon salon ƙirar wayoyinsu. Don haka, an nuna hanyar farko, wannan shine sake fasalin, zai shafi wayoyin ƙananan yara da na tsakiya. A cikin 2003, bisa ga bayanin farko, za a sami irin waɗannan na'urori kusan biyar a ƙarƙashin alamar Sony Ericsson. Na farkon su shine T310.

Aikin ci gaban wayoyin hannu na shekara mai zuwa sananne ne, waɗannan kyamarori ne na dijital da aka gina a cikin wayar kuma, sakamakon haka, MMS. Sony Ericsson ya riga ya sami tallafin MMS a cikin wayoyinsa, amma har yanzu bai yi amfani da ginanniyar kyamarori na dijital ba a cikin samfuran al'ada (ba wayoyi ba). Yana da ma'ana don ɗauka cewa kamfanin zai gabatar da samfurori a cikin wannan sashin. Musamman samfurin T610 mai tsayi yana da ginanniyar kyamara a baya. Wannan sabon samfuri ne na asali, saboda yana da babban allon launi (mafi girma dangane da ƙuduri tsakanin samfuran yanzu, amma ba clamshells ba). Ba a manta da zane ba, gaban gaban na'urar an yi shi da aluminum gami, an samu nasarar haɗa abubuwa daban-daban a cikin wannan na'urar. Maganin da aka yi amfani da shi don LED ɗin sabis yana da ban sha'awa, an rubuta shi a cikin joystick, yana kallon ba kawai kyakkyawa ba, amma har ma gaba. Fa'idodin sun haɗa da tsawaita lokacin aiki, ingantaccen ringin polyphonic, ƙarar sa, kasancewar ƙarin ayyuka da yawa waɗanda ba kwatankwacin wayoyin kamfanin ba, musamman Java kuma, don haka, faɗaɗa ƙwaƙwalwar ajiya. A baya can, wannan samfurin ya bayyana a cikin forums daban-daban, kamar T69, irin wannan index, mafi m, ba ya wanzu. Yana da sha'awar cewa an gina tutar sabon layin akan dandamali ɗaya daga T68, an ɗan gyara shi, amma, duk da haka, iri ɗaya ne.

Ya kamata a nemi bayanin sabbin manufofin a cikin sunaye a cikin talla, yana da sauƙin haɓaka daidaitattun layin na'urori, ana adana ɓarna, waɗannan sune T, R-series. A bayyane yake, lamba ta farko a cikin sunan samfurin tana nuna sashin kasuwanta, lambobi na biyu da na uku suna nuna ainihin lambar ƙirar a cikin jerin, da kuma kasuwar wacce ake son wayar. A wannan shekara, samfuran A-jerin zai bayyana a kasuwannin Turai, sabanin rarrabuwa na Ericsson, inda na'urorin kasafin kuɗi marasa tsada suka kasance na wannan ajin, a nan A-class na tsaye ne don wayoyin zamani. Sony Ericsson zai yi ƙoƙarin faɗaɗa kasuwar sa tare da samfuran da ba su dace ba, musamman, clamshells. Za a iya gabatar da irin wannan na'urar ta farko a Cebit, an riga an san cewa ita ce mafi haɓakar fasaha, kuma tana da na'urorin kyamarori guda biyu. Sabbin abubuwa a cikin ƙira da fasaha, wannan ita ce hanyar da kamfanin ya zaɓa. Ba ni da cikakkiyar masaniyar adadin lambar da na'urar A-aji za ta samu, A100 zai zama ma'ana. Amma a nan akwai karo tare da samfurori daga Samsung, don haka watakila sunan ajin za a zabi daban-daban. A gefe guda, Samsung yanzu yana yin watsi da matsayinsa, alamun na'urorin za su kasance mabanbanta. Ba za mu ɗauki alhakin yanke hukunci kan bambance-bambancen sunayen da kamfanin zai zaɓa ba, muna buƙatar jira sanarwar dabarun hukuma.

Don rage farashin samarwa da haɓaka kewayon samfuri, Sony Ericsson zai samar da samfuran bisa dandamali ɗaya. Wannan yayi kama da ma'ana sosai kuma yana rage farashi sosai. A shekara ta 2003, game da sababbin samfurori 7 za a gabatar da su, kuma idan muka yi la'akari da sanarwar a watan Disamba, adadin su na iya zama kusan 12. Mun riga mun saba da nau'i biyu, waɗannan T310, T610. Nau'i na uku da na huɗu za su kasance clamshells, za a ci gaba da siyarwa a ƙarshen 2nd ko farkon kwata na 3.

Ga waɗanda suka yi shakkar zabar wayar hannu kuma suna jiran sabon samfuri daga Sony Ericsson, babu ma'ana don ƙin siyan P800, wannan na'urar za ta kasance mai dacewa cikin shekara. Mai yiyuwa ne kamfanin zai nuna wata wayar salula ta Symbian a cikin watan Maris, amma ta fuskar kasuwanci, hakan ba shi da riba, tun da aka ayyana kaddamar da samfurin a matsayin kashi na uku na shekarar 2003. Yin la'akari da jinkirin ƙaddamar da P800 saboda gaskiyar cewa an yi amfani da sabon dandamali, yana da mahimmanci a ɗauka cewa za a sami jinkiri a wannan yanayin kuma. Kwatanta sabon sigar wayar (ba ta da lamba tukuna, sunan ci gaban kawai), tare da samfuran gasa daga Motorola (Paragon II), Nokia (ci gaba da layin 7), Sendo da sauransu, zamu iya cewa cewa kamfanin zai kasance jagoran fasaha, mai kirkiro. Babban fa'idar sabon ƙira da sabon dandamali gaba ɗaya shine cewa duk ayyukan P800 zasu dace da matsakaicin matsakaici, girman suna kama da kowace wayar zamani. Abin takaici, a halin yanzu ba zai yiwu a san samfuran wannan na'urar ba, amma ana tsammanin aikin da ergonomics zai yi girma sosai.

Ga waɗanda suka yi shakka a cikin zabar wayar hannu kuma suna jiran sabon samfuri daga Sony Ericsson, kar a yi
yana da ma'ana don ƙin siyan P800, wannan na'urar za ta dace a duk shekara. Mai yiyuwa ne kamfanin zai nuna wata wayar salula ta Symbian a cikin watan Maris, amma ta fuskar kasuwanci, hakan ba shi da riba, tun da aka ayyana kaddamar da samfurin a matsayin kashi na uku na shekarar 2003. Yin la'akari da jinkirin ƙaddamar da P800 saboda gaskiyar cewa an yi amfani da sabon dandamali, yana da mahimmanci a ɗauka cewa za a sami jinkiri a wannan yanayin kuma. Kwatanta sabon sigar wayar (ba ta da lamba tukuna, sunan ci gaban kawai), tare da samfuran gasa daga Motorola (Paragon II), Nokia (ci gaba da layin 7), Sendo da sauransu, zamu iya cewa cewa kamfanin zai kasance jagoran fasaha, mai kirkiro. Babban fa'idar sabon ƙira da sabon dandamali gaba ɗaya shine cewa duk ayyukan P800 zasu dace da matsakaicin matsakaici, girman suna kama da kowace wayar zamani. Abin takaici, a halin yanzu ba zai yiwu a san samfurori na wannan na'urar ba, amma ana sa ran cewa ayyuka da ergonomics za su kasance masu girma sosai.

A farkon rabin shekara, nau'ikan kasafin kuɗi guda biyu za su bayyana, ɗayan zai zo ban da T100 kuma zai ɗan fi kyau ta fuskar aiki. A ƙarshe, T100 zai daina taka rawa kawai a ƙarshen shekara, lokacin da zai bar mataki. Idan komai ya tafi kamar yadda aka zata, to, samfurin T100 zai iya zama ɗaya daga cikin mafi shahara a sashinsa.

A cikin kewayon samfurin kamfani, rabon samfuran ODM zai ragu sannu a hankali, a cikin sabon kewayon ana iya samun ɗaya ko biyu kawai daga cikinsu.

Abin takaici, shirye-shiryen irin su Nokia, Siemens, Panasonic, NEC a kasuwannin tashoshi na Turai ba a bayyana ba tukuna. Ana iya ɗauka cewa dangane da ma'auni sabon layin na 2003 zai yi gogayya da samfuran Siemens, kuma a wasu sassan za su haɗu kai tsaye (wayoyin X daga Siemens). A cikin ɓangaren clamshell, gasa za ta ƙaru sosai, tayin mafi arha daga 'yan wasa na biyu za su bayyana. Musamman, daga ƙarshen kwata na biyu, ɗayan waɗannan 'yan wasan za su gabatar da samfurin tare da ƙira mai ban sha'awa da farashi mai araha (kimanin Yuro 120-130). Baya ga Sony Ericsson, wasu kamfanoni, irin su Nokia, da alama za su so su nuna ƙarfinsu a ɓangaren clamshell. Masana'antun Japan za su kai hari kan kasuwar Turai daga ɗayan ƙarshen, samfuran su za su mamaye takamaiman ayyuka, kamar i-mode.

Za ku iya ƙoƙarin yin nazarin lamarin na dogon lokaci, amma abu ɗaya ya bayyana a fili, kasuwa yana girma, kuma a lokaci guda, burin 'yan wasa yana karuwa. SonyEricsson yana da kowane zarafi don dawo da ɓataccen ƙasa. Bisa ga hasashen mu, shekara ta kamfanin za ta yi nasara sosai, shekarar farko ta girma kuma, watakila, riba mai tsanani. Idan kamfani zai iya magance matsalolin lokacin da za a fitar da sababbin samfura a kasuwa, kiyaye iyaka, to alamar SonyEricsson zai zama sananne sosai.